Finally, in 2016, the County issued a new ordinance to allow dispensaries and we had to reapply.
Satori Wellness was so close to opening in 2011 until the County passed a ban on dispensaries and our application was suspended. Our application was accepted and processed for agency referrals, which is the last step before a staff report and then public hearing. The main hold up was Humboldt County being so conservative and passing a ban on dispensaries. Our goal has always been to make top-notch, high-grade products as sustainably as possible while promoting them with a positive branding image focused on an organic, conscious-minded lifestyle. Satori Movement has also been operating out of McKinleyville since 2009. There were no dispensaries in McKinleyville and it was the fastest growing community on the North Coast, so it just presented itself as being a great location. McKinleyville is just north of Arcata where Humboldt State University is located. S: It took seven years to open the dispensary. HL: Choosing McKinleyville as the location for your dispensary was a real collaborative affair with the town and community. Satori Wellness owner Craig Nejedly cutting the ribbon on opening day March 3rd, 2018 S: Our goal has always been to make top-notch, high-grade products as sustainably as possible while promoting them with a positive branding image focused on an organic, conscious-minded lifestyle. HL: What is Satori’s guiding principle in all that you do? Now Satori is also up front and open in the cannabis industry as we always had a reputation as a stoner brand. To this day, we still produce clothing and skateboard wheels that are distributed globally. At that time, we were also making hemp and organic clothing.
#Satori wellness professional
We started with skateboard wheels and a professional team that represented the brand. Satori: Satori Movement began in 1998 with the mission being a conscientious skateboard company. Heads Lifestyle: This is not the first business venture for the Satori Brand. Heads Lifestyle sat down with Craig Nejedly, owner of Satori Wellness and visionary cannabis entrepreneur to talk about the trials and elation of finally opening his new dispensary in McKinleyville, Humboldt County, California, living a conscious-minded lifestyle, growing organic cannabis, positivity, and skateboarding, of course.
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